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ACQ: How do I set myself up for success

Learn effective strategies for success in your role, including work environment setup, communication tips, and ongoing training at InvestorKit.

 
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Knowing how to set yourself up for success isn’t just a skill, it’s an art. And every role has it’s own version of what success looks like, but rather than have you figure it out as you go, we wanted to give you some really simple to follow steps that you can use to get ahead. Below you will learn about our ongoing training, how to set up your ideal week, connecting with speed to Agents and managing your end of day activities

 

Table of Contents

 

Relevant prior modules

Many of the tips below are directly linked to the expectations of your role, if you need a quick reminder then check out Module 1: What is my role, and what is expected of me - Linked below.

 

Setting up your work environment

Providing the best data and research in the market is a challenging yet well worth it mission. In order to do this, we use a lot of different tools and resources to give our clients ultimate confidence. And the best way to stay on top of all these resources and tools is bookmarks in your browser.

Please go ahead and book mark the links found within our glossary. You have 10 seconds! GO!

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Top Tips

⚖️

Avoid the seesaw: This means avoiding having ups and downs in your work where some weeks you are busy and productive and other weeks you are slow. The goal is consistency. An example given was avoiding having weeks where you focus a lot on off-market outreach but then don't have enough reports ready when you get presentation opportunities.

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Always be first: This means being proactive and one step ahead of clients. Being reactive and answering client questions as they come up is not as effective as being proactive and communicating important information before clients ask. This ensures clients have fewer questions and feel well informed.

🛑

Never force it: Don't pressure clients to buy quickly or make offers they are not ready for. Let clients buy at their own pace and strategically handle objections. Influence clients in a positive way, don't force them.

Conservative then adjust: Start with conservative offers to avoid issues with valuations coming in low or clients rejecting properties. Then adjust offers upwards as needed based on market feedback. The goal is to avoid embarrassing situations.

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Speed kills: Have the right speed for each part of the process. Internal parts you control, like doing due diligence and reports, should be done quickly. For external parts you influence, like agent and client timelines, have the right speed to set expectations and negotiate effectively. Too fast or too slow can both be problematic.

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Recap Messages: Always send a recap message in the WhatsApp chat post calls with client to have in writing what was discussed / what next steps are and to also keep the rest of the team in the loop.

 

Ongoing training and Development

We believe in continually investing in your skills and capabilities as a Property Acquisitions Analyst here at InvestorKit, and we recognise that learning never stops, nor should it. As part of our HEART initiative (Helping Everyone Achieve Real Transformation) All employees are provided with weekly coaching and training from their leaders, these sessions range from KPI

 

Growth Sessions

  • Frequency: Weekly (during probation), then fortnightly.
  • Focus: Client management, agent outreach, objection handling, sales skills and much more. Every session builds adaptability and confidence across every aspect of your role.
 

Power Sessions

  • Frequency: Every two weeks.
  • Purpose: Track KPIs, get feedback, and refine your game. You’ll dive into what’s working, what’s not, and actionable fixes.
 

Experience Sessions

  • Frequency: Bi-monthly.
  • Purpose: A deep dive into the end to end client experience you have provided someone. Similar to an Audit, this allow you to review every stage of a purchase that you had with a client.
 

Weekly Team Trainings

Being such an integral part of our business you will take part in not only Strategy focussed sessions, but those of the Acquisitions and Sales teams. Our weekly training events cover a wide range of topics that align with various stages of the client journey and are focussed on building skills that will enable you to do more and earn more.

 

The ideal week

In the PAA role there is a range of different activities and tasks you need to complete on a daily, weekly and monthly basis. Structure, systems and processes are essential tools which will help you be the most effective you can be and help you achieve phenomenal results which leads to more income for yourself and the company.

 

Check out Steve walking us through a general week of a PAA 👇🏻

Detailed Calendar examples

Below are the ideal calendar structures that you should put in place while you are starting out. The structure will ensure you meet your targets and goals.

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Ideal week structure: PAA
Acquisitions -PAA Week
Monday
Tuesday
Wednesday
Thursday
Friday
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
10:00:00 AM - Closing deals from week before, Client Management & P & B , Admin
10:00:00 AM - Agent Connects/Sourcing - CALLS/EMAIL replies
10:00:00 AM - Agent Connects/Sourcing/Agent Admin - CALLS/EMAIL replies
10:00:00 AM - Drops, Pres Booked, Presenting, Reports, Admin, Submitting Offers, Negotiating
10:00:00 AM - Drops, Pres Booked, Presenting, Reports, Admin
11:00:00 AM - Closing deals from week before, Client Management & P & B , Admin
11:00:00 AM - Agent Connects/Sourcing - CALLS/Email replies
11:00:00 AM - Agent Admin, Reporting, Dropping to Clients
11:00:00 AM - Drops, Pres Booked, Presenting, Reports, Admin, Submitting Offers, Negotiating
11:00:00 AM - Drops, Pres Booked, Presenting, Reports, Negotiating
12:00:00 PM - Lunch
12:00:00 PM - Lunch
12:00:00 PM - Lunch
12:00:00 PM - Lunch
12:00:00 PM - Lunch
1:00:00 PM - Agent Connects/Sourcing - CALLS
1:00:00 PM - Agent Connects/Sourcing - CALLS/EMAIL replies
1:00:00 PM - Dropping to Clients/Admin P & B/Finance F/U
1:00:00 PM - Level Up Training
1:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
2:00:00 PM - Agent Connects/Sourcing - CALLS
2:00:00 PM - Agent Connects/Sourcing/Agent Admin - CALLS/EMAIL replies
2:00:00 PM - Dropping to Clients/Admin P & B/Finance F/U
2:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
2:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
3:00:00 PM - Agent Connects/Sourcing - CALLS
3:00:00 PM - Agent Connects/Sourcing/Agent Admin - CALLS/EMAIL replies
3:00:00 PM - Dropping to Clients/Admin P & B/Finance F/U
3:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
3:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
4:00:00 PM - Properties in DD Bot/Client Management,Closing deals from week before, Agent Admin
4:00:00 PM - Properties in DD Bot/Client Management/P&B/Agent Admin/Exchange Emails
4:00:00 PM - Dropping to Clients/Admin P & B/Book Pres.
4:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
4:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
5:00:00 PM - Properties in DD Bot/Client Management,Closing deals from week before, Agent Admin
5:00:00 PM - Properties in DD Bot/Client Management/Agent Admin/P&B/Exchange Emails
5:00:00 PM - Dropping to Clients/Admin P & B/Book Pres/Client management.
5:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
5:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating, Admin/ Client management.
📅
Ideal week structure: SPAA
Acquisitions - SPAA Week
Monday
Tuesday
Wednesday
Thursday
Friday
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
9:00:00 AM - Updates Email, Client Management & P & B , Admin
10:00:00 AM - Closing deals from week before, Client Management & P & B , Admin
10:00:00 AM - Agent Connects/Sourcing - CALLS/EMAIL replies
10:00:00 AM - Agent Connects/Sourcing/Agent Admin - CALLS/EMAIL replies
10:00:00 AM - Drops, Pres Booked, Presenting, Reports, Admin, Submitting Offers, Negotiating
10:00:00 AM - Drops, Pres Booked, Presenting, Reports, Admin
11:00:00 AM - Closing deals from week before, Client Management & P & B , Admin
11:00:00 AM - Agent Connects/Sourcing - CALLS/Email replies
11:00:00 AM - Agent Admin, Reporting, Dropping to Clients
11:00:00 AM - Drops, Pres Booked, Presenting, Reports, Admin, Submitting Offers, Negotiating
11:00:00 AM - Drops, Pres Booked, Presenting, Reports, Negotiating
12:00:00 PM - Lunch
12:00:00 PM - Lunch
12:00:00 PM - Lunch
12:00:00 PM - Lunch
12:00:00 PM - Lunch
1:00:00 PM - Agent Connects/Sourcing - CALLS
1:00:00 PM - Agent Connects/Sourcing - CALLS/EMAIL replies
1:00:00 PM - Dropping to Clients/Admin P & B/Finance F/U
1:00:00 PM - Drops, Pres Booked, Presenting, Reports, Admin, Submitting Offers, Negotiating
1:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
2:00:00 PM - Agent Connects/Sourcing - CALLS
2:00:00 PM - Properties in DD Bot/Client Management/P&B/Agent Admin/Exchange Emails
2:00:00 PM - Dropping to Clients/Admin P & B/Finance F/U
2:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
2:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
3:00:00 PM - Agent Connects/Sourcing - CALLS
3:00:00 PM - Properties in DD Bot/Client Management/P&B/Agent Admin/Exchange Emails
3:00:00 PM - Dropping to Clients/Admin P & B/Finance F/U
3:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
3:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
4:00:00 PM - Properties in DD Bot/Client Management,Closing deals from week before, Agent Admin
4:00:00 PM - Properties in DD Bot/Client Management/P&B/Agent Admin/Exchange Emails
4:00:00 PM - Dropping to Clients/Admin P & B/Book Pres.
4:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
4:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
5:00:00 PM - Properties in DD Bot/Client Management,Closing deals from week before, Agent Admin
5:00:00 PM - Properties in DD Bot/Client Management/Agent Admin/P&B/Exchange Emails
5:00:00 PM - Dropping to Clients/Admin P & B/Book Pres/Client management.
5:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating
5:00:00 PM - Drops, Pres Booked, Presenting, Reports, Submitting Offers, Negotiating, Admin/ Client management.
 
Note: These guidelines provide structure, but focus on what’s most important to succeed as a PAA. For instance, prioritise reporting and presenting your current properties before sourcing new ones.
 

The power of a great database

The best car with the best engine, best exhaust can only run efficiently when it is maintained regularly and a database is no different. An accurate database is a game-changer, giving you quick access to reliable, organised information that drives smarter decisions. It saves time, reduces errors, and ensures you’re working with the most up-to-date details. Whether it’s tracking properties, analysing market trends, or improving agent relationships, a precise database empowers you to act efficiently and confidently, turning data into results.

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What do I need to manage in Attio to be a database master?

Property Pipeline
  • Allocating every property within 24 hours of it being added to your pipeline
  • Acting on your decision i.e are you reporting the property within 24 hours
Buying Pipeline
  • Leaving notes on client briefs after each presentation, purchase, recission
  • Placing the briefs at the right part of the workflow i.e unconditional sale
Agent List
  • Writing connect notes after every call
  • Noting the last connect date
  • Cold, Warm or Hot Relationships.
  • Updating information about the agent or agency
  • Contacting everyone in your list regularly

What to do when time is running out without connects targets achieved?

Your biggest asset in your role is time. How well you manage it and identify what to focus on will largely determine your success. One way to reach your a lot of your agents very quickly with massive update is bulk emails.

 

Check out how to do this in Attio 👇🏻

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Step by Step below:

  1. Select Recipients: Navigate to the Agent List section or a specific list. Use the checkboxes to select the individuals you wish to email. To select all, click the checkbox at the top of the column.
  1. Compose Email: After selecting recipients, click Send email at the bottom of the window. This will open the email composition window with the selected contacts added as recipients.
  1. Enable Mass Send: In the compose window, ensure the Mass send toggle is enabled. This feature sends individual emails to each recipient, preventing them from seeing other recipients' details.
  1. Personalise with Variables: To customise your message, use variables by typing { in the email body. This allows you to insert personalised data, such as the recipient's first name, enhancing engagement.
  1. Send Email: Once your email is composed and personalised, click Send. Attio will queue the emails in your outbox and send them according to your account's sending limits.

Important Considerations:

  • Sending Limits: Attio enforces sending limits to maintain email deliverability. On the Free plan, you can send up to 10 emails at a time and up to 200 emails per month. Higher-tier plans offer increased limits.
  • Email Spacing: To protect your deliverability, Attio spaces out email sends. For each mailbox, a maximum of 12 emails can be sent per hour, with a five-minute interval between each send.
  • Email Templates: For efficiency, consider creating email templates. Navigate to the Email section in the sidebar, select Templates, and create a new template. This can streamline future bulk email campaigns.

By following these steps and considerations, you can effectively send personalised bulk emails using Attio's built-in features.

 

Learning Competency Checklist

1. Time Management & Schedule Adherence

Pass Criteria:

  • Consistently follows the SPAA or PAA weekly schedule structure
  • Completes daily tasks within designated time blocks
  • Maintains 90% or higher schedule adherence over a 4-week period

Fail Criteria:

  • Frequent deviation from scheduled time blocks
  • Tasks regularly overflow into incorrect time slots
  • Less than 80% schedule adherence

2. Attio Management

Pass Criteria:

  • Has all Attio views saved as favourites
  • Property Pipeline: All properties allocated within 24 hours
  • Buying Pipeline: Detailed notes on all client interactions
  • Agent List: Complete documentation of all agent interactions
  • 100% accuracy in data entry and updates

Fail Criteria:

  • Cannot locate individual PAA views for each pipeline in Attio
  • Properties remain unallocated beyond 24 hours
  • Missing or incomplete client interaction notes
  • Outdated agent information
  • Data entry errors exceeding 5%

3. Communication & Email Management

Pass Criteria:

  • Appropriate use of templates for cold, warm, and hot agents
  • Personalization of bulk emails
  • Consistent follow-up within prescribed timeframes
  • Professional tone and error-free communication

Fail Criteria:

  • Template misuse or inappropriate categorization of agents
  • Generic, non-personalized communication
  • Delayed or missed follow-ups
  • Grammar or formatting errors in communication

4. Leadership & Team Support

Pass Criteria:

  • Consistently purchases 8+ properties monthly
  • Actively contributes to system improvements
  • Provides effective coaching to team members
  • Demonstrates problem-solving initiative

Fail Criteria:

  • Falls below 8 properties monthly
  • Passive approach to system improvements
  • Ineffective or absent coaching support
  • Relies on others for problem resolution

5. End of Day Reporting

Pass Criteria:

  • Complete EOD submitted by 4:30 PM daily
  • Comprehensive metrics reporting
  • Detailed activity documentation
  • Balanced reporting of wins and challenges

Fail Criteria:

  • Late or missing EOD submissions
  • Incomplete metrics reporting
  • Vague or minimal activity documentation
  • One-sided reporting (only positives or negatives)

6. Buddy System Participation

Pass Criteria:

  • Regular engagement with assigned buddy
  • Proactive seeking of guidance when needed
  • Effective implementation of received advice
  • Contribution to buddy system improvement

Fail Criteria:

  • Minimal interaction with buddy
  • Passive approach to seeking guidance
  • Failure to implement feedback
  • No contribution to system improvement

What am I sending and who to?

Before you dive in, remember that the strength of your relationship with each agent will vary. Some agents you may have spoken with regularly or even done business with, requiring a more familiar and collaborative approach. Others, whom you’ve had limited interaction with, will need more effort to establish rapport and build trust. Tailor your conversations and strategies based on the frequency and history of your interactions to ensure each engagement is effective and aligned with the existing relationship dynamic.

 

Here’s our 3 different types of agents and templates for them:

❄️
Cold Agents

Never spoken to them, no introduction done yet or very minimal contact.

And here’s the template:

To: Agent


Subject: X new clients this week looking for property in your suburb.


Hi (agent name) Hope you’re well! (Name) here from InvestorKit Buyers Agency.

Just a friendly check-in from my end, we got a few investors on our books that we’re searching for. Would you have any properties coming to market soon I could get a sneak peek / early heads up on?

We’ve got a handful of buyers interested in the below suburbs, 3 bedrooms or more, no pools, rentable condition properties:

  • Input suburbs

If you have any properties coming up that you feel may suit please feel free to reach out. I look forward to hearing from you!

☀️
Warm Agents

We haven’t purchased from them yet, maybe missed out on a few deals however you have good communication and they have provided some off markets.

And here’s the template:

To: Agent


Subject: X new clients this week looking for property in your suburb.


Hi (agent name) Hope you’re well! (Name)

Just a friendly check-in from my end after our chat last week. We got a few investors on our books that we’re searching for. Would you have any properties coming to market soon I could get a sneak peek / early heads up on?

 

If you have any properties coming up that you feel may suit please feel free to reach out. I look forward to hearing from you!

🔥
Hot Agents

Agents we've bought from before.

And here’s the template:

To: Agent


Subject: X new clients this week looking for property in your suburb.


Hi xxx,

Hope your week is going well so far!

Just a friendly check-in from my side, we recently purchased *Insert Address* from you on behalf of one of our investors and we would love to buy more if we can!

Would you have any properties coming up that we could get a sneak peek / heads up on?

 

SPAA - One of the leaders of the team.

You have mastered being a doer, now it’s time to share the knowledge. Becoming a leader isn’t about just working harder—it’s about seeing the bigger picture, inspiring others, and making a bigger impact. Instead of just doing tasks, you’ll focus on guiding your team, supporting their growth, and helping everyone succeed together. It’s your chance to create a better future for yourself and your team, encouraging progress, new ideas, and strength. Step into leadership with purpose, and you’ll build something meaningful that lasts.

 
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What separates a SPAA from a PAA?

  • Consistently purchase a higher volume of properties (8 and above)
  • Improves systems, processes, and identifies opportunities.
  • Finds solutions and supports team challenges.
  • Coaches and trains staff, contributing to ongoing projects.
  • Shares expertise and builds a strong personal brand.

Buddy System

At InvestorKit, you’ll be paired with a buddy (a Senior PAA) during your onboarding to provide guidance and support as you settle into your role and address any questions or challenges.

Your buddy will remain a go-to resource for assistance throughout your journey at InvestorKit, even after you’ve grown confident and self-sufficient. As a Senior, you’ll also have Stephen available for additional guidance and support whenever needed.

 
🆕

What’s in it for for you:

  • Guidance and Support: Access to a dedicated buddy for answering questions and providing assistance during onboarding and beyond.
  • Faster Onboarding: Accelerated learning curve with a direct point of contact for navigating processes and systems.
  • Confidence Building: Reduced uncertainty and increased confidence in performing tasks.
  • Stronger Connections: Opportunity to build a relationship with a senior team member, fostering collaboration and trust.
  • Ongoing Support: Continued access to help even after becoming proficient in the role.
 
👑

What’s in it for the Senior PAA:

  • Leadership Development: Opportunity to mentor and develop coaching skills.
  • Enhanced Collaboration: Building stronger team bonds and fostering a supportive work environment.
  • Recognition and Responsibility: Acknowledgement as a trusted resource and contributor to the team’s success.
  • Job Satisfaction: Sense of accomplishment in helping a colleague succeed.
  • Refined Knowledge: Reinforcement of their own skills and knowledge by teaching others.
 

End of Day (EOD)

The details matter. Sharing as much information as possible in your EOD commentary not only helps capture your daily activities, wins, and challenges but also enables the team to contribute ideas, systems, or processes to address any issues. Whether you’ve had a great day with amazing achievements to celebrate or faced challenges needing support, your EOD keeps everyone informed and aligned. These updates are valuable for yourself, your colleagues, and leadership at InvestorKit, providing opportunities for praise, support, and growth, and are later reviewed and discussed with Stephen during coaching sessions.

 

Max walking us through how to complete a world class EOD 👇🏻

 

When and how do I complete my EOD?

Every weekday at 4:30pm the InvestorKit Bot will send the following link in the Acquisitions team WhatsApp chat for you to complete daily. Clicking on the below link will take you to a google form that once you have filled in and submitted, will trigger our little WhatsApp bot to post your answers in the Acquisitions chat.

 

Check out the Google form below:

 

This is what the WhatsApp InvestorBot Image looks like:

👉

Please note: you must complete the EOD in its entirety before sending each day.

 

So what’s the difference between a great and not so great EOD?

👎🏻
What does a below expectations EOD look like?
  • No challenges for that day (hint, there will always be a positive and a negative everyday!)
  • Not elaborating in enough detail.
  • Other: section only has admin, extremely likely there was other activities that day not listed here.
    • Notion image
👍🏻
What does a above expectations EOD look like?
  • All metrics are captured and shared.
  • All activities and tasks are listed in ‘Other’
  • Provided the wins and challenges for the day
  • Elaborated in great depth around what the wins and challenges were for amazing context.
    • Notion image

Expectations

As a member of our family at Investorkit we expect you to work towards our vision of becoming Australia's leading buyers agency, making decisions and taking actions that directly align with our mission to positively impact our clients lives by providing an industry leading client experience that helps them realise their aspirations through property.

We work to outcomes at InvestorKit, focusing on achieving tasks and delivering projects that improve the way we work, the lives of our staff and the financial outcomes of business. We believe that accountability, humility, openness and honesty are fundamental values and behaviours that create success, and we expect our people to have a growth mindset and the ambition to not only be the best version of themselves, but the desire to bring that out of others.

Across your time at InvestorKit you will have moments that will test you, but if you can embrace all of the above then we can guarantee that those moments will lead you to your greatest successes.

Let’s lead the way together and build something truly special.

 
🎓

Now that you’re set up for success, let’s get into it! In the next module we look at how to source the best properties in the market, the InvestorKit way, click through, see you on the other side!

 

Learning Competency Checklist

1. Work Environment Setup and Resource Bookmarking

  • Competency: Demonstrate the ability to set up a productive work environment by bookmarking essential tools and resources.
    • Pass Criteria:
      • Effectively identifies and bookmarks all required links and resources.
    • Fail Criteria:
      • Fails to bookmark or access the critical tools and resources.

2. Application of Top Work Practice Tips

  • Competency: Understand and apply key work practice tips (e.g., maintaining consistency, proactive communication, avoiding undue pressure, using appropriate pacing, and sending recap messages).
    • Pass Criteria:
      • Demonstrates an understanding and application of the recommended work practice tips.
    • Fail Criteria:
      • Does not recognize or apply the essential work practice tips in daily activities.

3. Participation in Ongoing Training and Development

  • Competency: Recognize the importance of continuous learning and actively participate in scheduled training sessions.
    • Pass Criteria:
      • Identifies and understands the different training sessions (Growth Sessions, Power Sessions, Experience Sessions, and Weekly Team Trainings) along with their frequency.
    • Fail Criteria:
      • Lacks awareness of the available training sessions or does not value ongoing development.

4. Understanding and Implementing the Ideal Week Structure

  • Competency: Understand the concept of an ideal weekly schedule for PAAs and SPAAs and implement a structured approach to daily tasks.
    • Pass Criteria:
      • Demonstrates knowledge of the ideal week structure and its significance for productivity.
    • Fail Criteria:
      • Is unable to outline or follow the recommended weekly scheduling and task prioritization.

5. Database Management and Attio Mastery

  • Competency: Understand the importance of maintaining an accurate and organized database in Attio, including property and agent pipelines.
    • Pass Criteria:
      • Clearly identifies the key components required for effective database management in Attio.
    • Fail Criteria:
      • Fails to manage or update essential elements in the database.

6. Bulk Email Process in Attio

  • Competency: Demonstrate knowledge of how to effectively execute a bulk email campaign using Attio.
    • Pass Criteria:
      • Understands and can articulate the step-by-step process for selecting recipients, composing personalized emails, enabling mass send, and adhering to sending limits.
    • Fail Criteria:
      • Is unable to describe or follow the correct process for sending bulk emails in Attio.

7. Agent Communication and Tailored Messaging

  • Competency: Demonstrate an understanding of agent categorization (cold, warm, and hot) and the ability to tailor communications and templates based on the relationship history.
    • Pass Criteria:
      • Clearly differentiates between the various agent types and adapts messaging appropriately.
    • Fail Criteria:
      • Does not differentiate between agent types or applies a generic approach regardless of the relationship.

8. SPAA Leadership and Role Differentiation

  • Competency: Understand and articulate the additional responsibilities and qualities that distinguish a Senior Property Acquisitions Analyst (SPAA) from a Property Acquisitions Analyst (PAA).
    • Pass Criteria:
      • Accurately explains the leadership responsibilities, performance expectations, and team support functions associated with the SPAA role.
    • Fail Criteria:
      • Is unable to clearly differentiate the leadership aspects of the SPAA role from the standard PAA responsibilities.

9. Buddy System Utilization

  • Competency: Demonstrate knowledge of the buddy system's purpose and benefits for both new team members and senior staff.
    • Pass Criteria:
      • Clearly articulates the benefits for both the mentee and the mentor, and explains how to effectively utilize the buddy system during onboarding and beyond.
    • Fail Criteria:
      • Fails to identify the purpose or benefits of the buddy system, or cannot describe how it should be used.

10. End-of-Day (EOD) Reporting

  • Competency: Understand the importance of comprehensive end-of-day reporting and know how to execute it effectively.
    • Pass Criteria:
      • Describes the key components of a complete EOD report, including metrics, activities, wins, and challenges, and recognizes the value of detailed commentary.
    • Fail Criteria:
      • Omits critical information or submits vague, one-sided EOD reports that do not capture the full scope of daily activities.

11. Alignment with Company Expectations and Culture

  • Competency: Demonstrate a clear understanding of InvestorKit’s expectations, core values, and the importance of aligning personal performance with the company’s mission.
    • Pass Criteria:
      • Articulates the key behaviors, work ethics, and accountability measures expected of team members, and shows how these contribute to the overall vision.
    • Fail Criteria:
      • Is unable to clearly explain the company’s cultural and performance expectations or misaligns with the stated values.
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